{"id":391,"date":"2026-07-16T16:03:08","date_gmt":"2026-07-16T15:03:08","guid":{"rendered":"http:\/\/fertlinski.com\/home\/"},"modified":"2026-07-29T13:53:33","modified_gmt":"2026-07-29T12:53:33","slug":"home","status":"publish","type":"page","link":"https:\/\/fertlinski.com\/pl\/","title":{"rendered":"Home"},"content":{"rendered":"<div class=\"wp-block-jf-hero\">            <section class=\"hero\">\n              <figure class=\"ph ph--sunrise hero__img\"><\/figure>              <div class=\"hero__scrim\" aria-hidden=\"true\"><\/div>\n              <div class=\"wrap hero__inner\">\n                <p class=\"eyebrow rv\">Small business marketing and local SEO. Brentford and West London.<\/p>                <h1 class=\"hero__title rv\">Be the local business your customers find first.<\/h1>\n                <p class=\"hero__sub rv\">Practical small business marketing and local SEO that brings more calls, bookings and enquiries to businesses in Brentford and across West London.<\/p>                <div class=\"hero__cta rv\">\n                  <a class=\"btn btn--fill\" href=\"#contact\">Book a free call<\/a>                  <a class=\"btn btn--light\" href=\"#services\">How I can help<\/a>                <\/div>\n                <div class=\"rv\"><span class=\"hero__note\">Placeholder: add a hero photograph in this block<\/span><\/div>              <\/div>\n            <\/section>\n        <\/div>\n\n<div class=\"wp-block-jf-offer\">            <section class=\"jfb pad--normal jfb--dark\"><div class=\"wrap\"><div class=\"offer rv\">\n              <p class=\"eyebrow\">Founding client offer<\/p>              <h2 class=\"section__title\" style=\"margin:.4rem auto .8rem;max-width:22ch;\">A free business photoshoot when you start a plan.<\/h2>              <p class=\"section__intro\" style=\"margin:0 auto;max-width:52ch;\">Founding-client offer: start any of my marketing plans and I will photograph your business professionally, add the images to your Google Business Profile, and refresh your listing, all included free. It is how I build my portfolio while you get real content working from day one. An honest review afterwards is welcome, but never required.<\/p>              <ul class=\"offer__list\"><li>A short professional photoshoot, shot by me and edited in Adobe, never AI<\/li><li>Your best new photos added to your Google Business Profile<\/li><li>A Profile and one-page website refresh, so the photos start working for you<\/li><\/ul>              <p style=\"margin-top:1.2rem;\"><a class=\"btn btn--fill\" href=\"#contact\">Book a free call<\/a><\/p>              <p class=\"offer__fine\">For founding clients who start a plan. Limited spots. I will always ask your permission before featuring any of the work.<\/p>            <\/div><\/div><\/section>\n        <\/div>\n\n<div class=\"alignleft wp-block-jf-text\">            <section class=\"jfb pad--compact jfb--band\"><div class=\"wrap\" style=\"max-width:44rem;\">\n              <p class=\"eyebrow\">Why work with me<\/p>                            <div class=\"rd-body\" style=\"margin:0;max-width:none;padding:0;\"><ul><li><strong>You work with me directly.<\/strong> The person who plans your marketing is the person who does it. Never a call centre, never a junior.<\/li><li><strong>Ten years, and real numbers to show for it.<\/strong> Website enquiries multiplied, cost per lead cut, businesses taken to page one of Google.<\/li><li><strong>Bilingual.<\/strong> Fluent English and Polish, a real advantage in West London.<\/li><li><strong>Projects run on a proper plan.<\/strong> PRINCE2 certified.<\/li><li><strong>Based in Brentford.<\/strong> Working with small, independent and boutique businesses across West London.<\/li><\/ul><\/div>\n            <\/div><\/section>\n        <\/div>\n\n<div class=\"wp-block-jf-services\">            <section class=\"jfb pad--normal\" id=\"services\"><div class=\"wrap\">\n              <div class=\"section__head rv\">\n                <p class=\"eyebrow\">Marketing services for small businesses in West London<\/p>                <h2 class=\"section__title\">The problem is rarely your product. It is that the right people cannot find you.<\/h2>                <p class=\"section__intro\">Most small businesses lose work they never even hear about, to competitors who simply show up first. You do not need ten different suppliers to fix that. You need one person who understands the whole picture and gets the right things done.<\/p>              <\/div>\n              <div class=\"work\">\n                                <article class=\"card rv\"><div class=\"card__body\">\n                  <h3 class=\"card__title\" style=\"font-size:var(--s1)\">Get found locally<\/h3>                  <p class=\"card__desc\">Local SEO across West London and a properly set up Google Business Profile, so you appear on Google and Google Maps when someone nearby searches for exactly what you do. This is where most local enquiries are won or lost.<\/p>                <\/div><\/article>\n                                <article class=\"card rv\"><div class=\"card__body\">\n                  <h3 class=\"card__title\" style=\"font-size:var(--s1)\">Turn searches into enquiries<\/h3>                  <p class=\"card__desc\">Content and on-page SEO that answers what your customers are actually typing, written in plain English, so your pages rank and then convince the reader to call, book or message you.<\/p>                <\/div><\/article>\n                                <article class=\"card rv\"><div class=\"card__body\">\n                  <h3 class=\"card__title\" style=\"font-size:var(--s1)\">A fast website that earns its keep<\/h3>                  <p class=\"card__desc\">A clean, quick website built AI-assisted to keep it affordable, designed around one job: turning a visitor into an enquiry. No bloat, no jargon, no five-figure invoice.<\/p>                <\/div><\/article>\n                                <article class=\"card rv\"><div class=\"card__body\">\n                  <h3 class=\"card__title\" style=\"font-size:var(--s1)\">Reach more people with ads<\/h3>                  <p class=\"card__desc\">Google and Meta ads managed to a budget you agree upfront, aimed at your local area, so you can top up demand without pouring money into clicks that never call.<\/p>                <\/div><\/article>\n                                <article class=\"card rv\"><div class=\"card__body\">\n                  <h3 class=\"card__title\" style=\"font-size:var(--s1)\">Photo and video content that sells<\/h3>                  <p class=\"card__desc\">Professional photos and short videos of your real business, shot by me and finished in Adobe, never AI-generated. More on this further down the page.<\/p>                <\/div><\/article>\n                                <article class=\"card rv\"><div class=\"card__body\">\n                  <h3 class=\"card__title\" style=\"font-size:var(--s1)\">Know what is actually working<\/h3>                  <p class=\"card__desc\">Analytics and a plain monthly report you can genuinely read, plus marketing audits, consultancy, and PR and positioning when you want a clear plan rather than guesswork.<\/p>                <\/div><\/article>\n                              <\/div>\n            <\/div><\/section>\n        <\/div>\n\n<div class=\"aligncenter wp-block-jf-text\">            <section class=\"jfb pad--compact jfb--band\"><div class=\"wrap\" style=\"max-width:44rem;text-align:center;\">\n                            <h2 class=\"section__title\" style=\"margin-bottom:1rem;\">Simple pricing, no surprises.<\/h2>              <div class=\"rd-body\" style=\"margin:0;max-width:none;padding:0;\"><p>A one-off Google Business Profile setup from <strong>&pound;99<\/strong>, monthly plans from <strong>&pound;150<\/strong>, and everything else quoted on a free call. <a href=\"\/services\/\">See how I work, real results and full pricing &rarr;<\/a><\/p><\/div>\n            <\/div><\/section>\n        <\/div>\n\n<div class=\"wp-block-jf-gallery\" id=\"photography\">            <section class=\"jfb pad--normal\" id=\"photography\"><div class=\"wrap\">\n              <div class=\"section__head rv\">\n                <p class=\"eyebrow\">Photography and video<\/p>                <h2 class=\"section__title\">Professional photo and video content your business can actually use.<\/h2>                <p class=\"section__intro\">Real photos and short videos of your business, your team and your work, for your website, Google profile, social and ads. Shot by me and finished professionally in Adobe, so every image is high quality and genuinely yours. Available as a one-off shoot, a content day, or built into a plan.<\/p>              <\/div>\n              <div class=\"gallery\">\n                                  <figure class=\"rv\" data-lb=\"Event\"><div class=\"ph ph--amber g-tall\"><span class=\"ph__lbl\">Event<\/span><\/div><\/figure>\n                                  <figure class=\"rv\" data-lb=\"Product\"><div class=\"ph ph--stone g-wide\"><span class=\"ph__lbl\">Product<\/span><\/div><\/figure>\n                                  <figure class=\"rv\" data-lb=\"Interior\"><div class=\"ph ph--dusk g-sq\"><span class=\"ph__lbl\">Interior<\/span><\/div><\/figure>\n                                  <figure class=\"rv\" data-lb=\"Team\"><div class=\"ph ph--sea g-tall\"><span class=\"ph__lbl\">Team<\/span><\/div><\/figure>\n                                  <figure class=\"rv\" data-lb=\"Launch night\"><div class=\"ph ph--sunrise g-wide\"><span class=\"ph__lbl\">Launch night<\/span><\/div><\/figure>\n                                  <figure class=\"rv\" data-lb=\"Behind the scenes\"><div class=\"ph ph--forest g-sq\"><span class=\"ph__lbl\">Behind the scenes<\/span><\/div><\/figure>\n                              <\/div>\n              <div class=\"gallery__foot rv\"><a class=\"btn btn--ghost\" href=\"\/commercial-photography\/\" target=\"_blank\" rel=\"noopener\">See all photography &rarr;<\/a><\/div>            <\/div><\/section>\n        <\/div>\n\n<div class=\"wp-block-jf-text-image\" id=\"about\">            <section class=\"jfb pad--normal jfb--band\" id=\"about\"><div class=\"wrap\"><div class=\"ti-grid ti-grid--rev\">\n              <div class=\"rv\">\n                <p class=\"eyebrow\">About<\/p>                <h2 class=\"section__title\" style=\"margin:.3rem 0 1rem;\">Work with me, not an agency.<\/h2>                <div class=\"rd-body\" style=\"margin:0;max-width:none;padding:0;\"><p><strong>I am Jarek Fertlinski, a freelance marketing specialist based in Brentford, working with small, independent and boutique businesses across West London.<\/strong><\/p><p>I have spent ten years running marketing inside real businesses, from an independent London hotel with its restaurant and coffee shop, to a six-organisation trade federation, to a group of local clinics, on top of an earlier decade in hospitality. That means I understand the pressures a small-business owner is under, because I have sat on the operations side too.<\/p><p>When you work with me, you get me. There is no account manager to chase, no junior learning on your budget, and no call centre in the middle. That is the quiet advantage of hiring one experienced marketing consultant in West London rather than an agency: the same quality of thinking, delivered directly, on a small-business budget.<\/p><p>I keep costs down by using smart, AI-assisted tools for the repetitive digital work, but anything creative, your photos, brochures and design, is done properly by me in Adobe, never AI-generated. I am also bilingual in English and Polish, which helps me work naturally with Polish-owned businesses and reach Polish-speaking customers other marketers miss. I am PRINCE2 certified, so your projects run on a proper plan.<\/p><\/div>\n                              <\/div>\n              <figure class=\"ti-img ph ph--rose rv\"><figure class=\"ph \"><\/figure><\/figure>\n            <\/div><\/div><\/section>\n        <\/div>\n\n<div class=\"wp-block-jf-testimonials\">            <section class=\"jfb pad--normal\"><div class=\"wrap\">\n              <div class=\"section__head rv\">\n                <p class=\"eyebrow\">Kind words<\/p>                <h2 class=\"section__title\">Trusted with marketing where it matters.<\/h2>                <p class=\"section__intro\">Over ten years I have multiplied website enquiries, cut cost per lead from \u00a310 to \u00a32.40, and taken businesses to page one of Google, for an independent coffee shop, a London events venue, a national federation and a local clinic. References and LinkedIn recommendations available on request.<\/p>              <\/div>\n              <div class=\"quotes\">\n                              <\/div>\n            <\/div><\/section>\n        <\/div>\n\n<div class=\"wp-block-jf-faq\">            <section class=\"jfb pad--normal jfb--band\"><div class=\"wrap\">\n              <div class=\"section__head rv\">\n                <p class=\"eyebrow\">FAQ<\/p>                <h2 class=\"section__title\">Good questions.<\/h2>                <p class=\"section__intro\">A few things people often ask.<\/p>              <\/div>\n              <div class=\"faq rv\">\n                <details><summary>Is marketing really worth it for a business as small as mine?<\/summary><p class=\"faq__a\">Good marketing should pay for itself in enquiries. That is the whole point. We start small, focus on the things most likely to bring you calls and bookings, prove it works, then build from there. You are not spending on vanity, you are spending on being found by people who are ready to buy.<\/p><\/details><details><summary>Why work with one person instead of an agency?<\/summary><p class=\"faq__a\">With an agency you are often sold by a senior person and then handed to a junior you never met. With me, the person who plans your marketing is the person who does it. You get direct access, quicker decisions, and someone who genuinely knows your business. Because I use smart AI-assisted tools, you still get the output an agency would give you, without the agency overhead.<\/p><\/details><details><summary>How much does it cost, and am I tied into a contract?<\/summary><p class=\"faq__a\">Monthly plans start from a set fee, and one-off work is quoted after a free call. There are no long lock-ins and no surprises, because we agree scope and price up front. I would rather you stay because the work is paying off than because a contract traps you.<\/p><\/details><details><summary>How long before I see results?<\/summary><p class=\"faq__a\">It depends on where you start. A tidied-up Google Business Profile or a new ad campaign can bring enquiries within weeks. Local SEO and content usually build over a few months and then keep compounding. I will give you an honest timeframe on our first call and never promise you the number one spot overnight, because nobody honestly can.<\/p><\/details><details><summary>What areas do you cover, and do you work in Polish?<\/summary><p class=\"faq__a\">I am based in Brentford and work with small businesses across West London, including Chiswick, Ealing, Hounslow, Isleworth, Acton, Richmond and the surrounding areas. Most of the work is done online, so distance is rarely an issue, and I am happy to meet locally for shoots and planning. I am fully bilingual in English and Polish, which suits West London Polish-owned businesses and helps you reach Polish-speaking customers too.<\/p><\/details>              <\/div>\n            <\/div><\/section>\n            <script type=\"application\/ld+json\">{\"@context\":\"https:\/\/schema.org\",\"@type\":\"FAQPage\",\"mainEntity\":[{\"@type\":\"Question\",\"name\":\"Is marketing really worth it for a business as small as mine?\",\"acceptedAnswer\":{\"@type\":\"Answer\",\"text\":\"Good marketing should pay for itself in enquiries. That is the whole point. We start small, focus on the things most likely to bring you calls and bookings, prove it works, then build from there. 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I am fully bilingual in English and Polish, which suits West London Polish-owned businesses and helps you reach Polish-speaking customers too.\"}}]}<\/script><\/div>\n\n<div class=\"wp-block-jf-cta\">            <section class=\"jfb pad--normal jfb--dark\"><div class=\"wrap\" style=\"text-align:center;\">\n              <h2 class=\"section__title\" style=\"max-width:20ch;margin:0 auto;\">Find out where you really stand, for free.<\/h2>\n              <p class=\"section__intro\" style=\"margin:1rem auto;max-width:46ch;\">Book a free call and I will run a local visibility check on your business, then tell you honestly what is working, what is costing you enquiries, and what to fix first. No cost, no obligation, and no hard sell.<\/p>              <p style=\"margin-top:1.6rem;\"><a class=\"btn btn--fill\" href=\"#contact\">Book a free call<\/a><\/p>            <\/div><\/section>\n        <\/div>\n\n<div class=\"wp-block-jf-contact\">            <section class=\"jfb pad--normal\" id=\"contact\"><div class=\"wrap contact\"><div class=\"rv\">\n              <p class=\"eyebrow\">Contact<\/p>              <h2 class=\"contact__title\">Let us talk about your business.<\/h2>\n              <p class=\"contact__lead\">Tell me a little about what you do and what you want more of. Pick whichever way is easiest for you. I read every message myself and reply within one business day. Based in Brentford, working with small businesses across West London and the surrounding areas.<\/p>              <div style=\"max-width:38rem;margin:0 auto 2rem;text-align:left;\"><div class='fluentform ff-default fluentform_wrapper_1 ffs_default_wrap'><form data-form_id=\"1\" id=\"fluentform_1\" class=\"frm-fluent-form fluent_form_1 ff-el-form-top ff_form_instance_1_1 ff-form-loading ffs_default\" data-form_instance=\"ff_form_instance_1_1\" method=\"POST\" ><fieldset  style=\"border: none!important;margin: 0!important;padding: 0!important;background-color: transparent!important;box-shadow: none!important;outline: none!important; min-inline-size: 100%;\">\n                    <legend class=\"ff_screen_reader_title\" style=\"display: block; margin: 0!important;padding: 0!important;height: 0!important;text-indent: -999999px;width: 0!important;overflow:hidden;\">Contact Form Demo<\/legend><p style=\"display: none !important;\" class=\"akismet-fields-container\" data-prefix=\"ak_\"><label>&#916;<textarea name=\"ak_hp_textarea\" cols=\"45\" rows=\"8\" maxlength=\"100\"><\/textarea><\/label><input type=\"hidden\" id=\"ak_js_1\" name=\"ak_js\" value=\"166\"\/><script>\ndocument.getElementById( \"ak_js_1\" ).setAttribute( \"value\", ( new Date() ).getTime() );\n<\/script>\n<\/p><input type='hidden' name='__fluent_form_embded_post_id' value='391' \/><input type=\"hidden\" id=\"_fluentform_1_fluentformnonce\" name=\"_fluentform_1_fluentformnonce\" value=\"2d1a2fa7e8\" \/><input type=\"hidden\" name=\"_wp_http_referer\" value=\"\/pl\/wp-json\/wp\/v2\/pages\/391\" \/><div data-type=\"name-element\" data-name=\"names\" class=\" ff-field_container ff-name-field-wrapper\" ><div class='ff-t-container'><div class='ff-t-cell '><div class='ff-el-group'><div class=\"ff-el-input--label asterisk-right\"><label for='ff_1_names_first_name_' id='label_ff_1_names_first_name_' >First Name<\/label><\/div><div class='ff-el-input--content'><input type=\"text\" 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<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-391","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Local SEO in Brentford &amp; West London | Jarek Fertlinski<\/title>\n<meta name=\"description\" content=\"Freelance local SEO and marketing for small businesses in Brentford and West London. 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